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Social Media Examiner

  • newHow to Avoid Distraction as a Marketer

    How to Avoid Distraction as a Marketer

    Does social media distract you from work and life? Wondering how to stay focused despite online interruptions? To explore how to avoid distraction as a marketer and as a human, I interview Brian Solis. Brian is a digital analyst and futurist at the A…
    - 2 days ago, 22 Mar 19, 6:00am -
  • How to Add Alt Text to Instagram Posts

    How to Add Alt Text to Instagram Posts

    Want to make your Instagram posts accessible to a wider audience? Did you know you can add extra text to your Instagram posts that help the visually impaired consume your content? In this article, you’ll discover how to write and add alt text to yo…
    - 4 days ago, 20 Mar 19, 6:00am -
  • How to Promote Your Live Event on Facebook

    How to Promote Your Live Event on Facebook

    Are you planning a live event? Wondering how to use Facebook marketing to reach and stay in touch with attendees? In this article, you’ll discover how to promote your live event or conference on Facebook before, during, and after the show. #1: Desi…
    - 5 days ago, 19 Mar 19, 6:00am -
  • How to Grow Your Instagram Following: A Strategic Plan

    How to Grow Your Instagram Following: A Strategic Plan

    Want to quickly grow your Instagram audience? Looking for a strategy that attracts the right kind of connections? In this article, you’ll discover how to combine an Instagram growth strategy with an ad sequence that can turn followers into customer…
    - 6 days ago, 18 Mar 19, 6:00am -
  • Facebook Ad Relevance Metric Updates

    Facebook Ad Relevance Metric Updates

    Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. Listen now or find the Social Media Marketing Talk Show podcast on iTunes/Apple Podcast, Android…
    - 8 days ago, 16 Mar 19, 6:00am -

Convince and Convert

Social Media Explorer

  • 3 Digital Marketing Techniques to Get Brand Exposure

    3 Digital Marketing Techniques to Get Brand Exposure

    Every brand develops in its own unique way. However, successful businesses share common marketing elements. If our blog has taught you anything, you know social media advertising is a must-do for small and large companies...read moreThe post 3 Digi…
    - 20 Sep 17, 10:00am -
  • Social Media Rehab: 3 Tips on Fighting Social Media Addiction

    Social Media Rehab: 3 Tips on Fighting Social Media Addiction

    With the rise of social media has come the rise of social media addiction. It’s easy to overlook social media and internet addiction. In comparison to opioid addictions, it seems harmless. However, when social media...read moreThe post Social Med…
    - 19 Sep 17, 10:46am -
  • How Doctors Are Using Social Media to Get Ahead

    How Doctors Are Using Social Media to Get Ahead

    An active social media presence is starting to become mandatory across many different industries, especially as more leaders realize its potential for improving services and attracting clients. Even the healthcare industry, which is notoriously slow.…
    - 18 Sep 17, 10:17am -
  • 6 Signs Your Internship Isn’t Going to Land You a Job

    6 Signs Your Internship Isn’t Going to Land You a Job

    Internships are bittersweet. They offer great opportunities to get experience in the field and build professional connections, but they don’t automatically guarantee employment. When interning, your objective should be to pad your resume with quali…
    - 18 Sep 17, 10:00am -
  • How to Build a Roadmap for Customer Loyalty

    How to Build a Roadmap for Customer Loyalty

    In many industries, converting a consumer isn’t enough. Brands like Coca-Cola and Starbucks rely on loyal customers to keep buying their products. Any company that banks on customer loyalty has to deliver quality experiences over...read moreThe p…
    - 14 Sep 17, 2:30pm -

Pro Blogger

  • How to Overcome Failure in Six Powerful Steps

    How to Overcome Failure in Six Powerful Steps

    The post How to Overcome Failure in Six Powerful Steps appeared first on ProBlogger.This post is based on episode 190 of the ProBlogger podcast. Most of us don’t want to learn about failure because we don’t want to fail. But we all do. And that…
    - 3 days ago, 21 Mar 19, 7:30am -
  • Nine Ways to Stay Inspired and Avoid Blogger Burnout

    Nine Ways to Stay Inspired and Avoid Blogger Burnout

    The post Nine Ways to Stay Inspired and Avoid Blogger Burnout appeared first on ProBlogger.This post is based on episode 170 of the ProBlogger podcast. Most bloggers start off with a huge burst of energy and excitement. But then at some point (ofte…
    - 10 days ago, 14 Mar 19, 7:30am -
  • How to Get Products to Review on Your Blog

    How to Get Products to Review on Your Blog

    The post How to Get Products to Review on Your Blog appeared first on ProBlogger.This post is based on Episode 178 of the ProBlogger podcast. Whether your blog is all about reviewing products or you want to review them occasionally, it’s not alwa…
    - 17 days ago, 7 Mar 19, 6:30am -
  • 18 Ways to Create Scannable Content for Your Blog

    18 Ways to Create Scannable Content for Your Blog

    The post 18 Ways to Create Scannable Content for Your Blog appeared first on ProBlogger.This post is based on Episode 176 of the ProBlogger podcast. You’ve chosen your words with care, and put a lot of thought into them. But no-one’s even readi…
    - 24 days ago, 28 Feb 19, 6:30am -
  • How to Make Your List Items and Bullet Points Super Smooth

    How to Make Your List Items and Bullet Points Super Smooth

    The post How to Make Your List Items and Bullet Points Super Smooth appeared first on ProBlogger.This is a post by ProBlogger writing expert Ali Luke Do you ever use lists in your blogging? They might be bullet points, tips that you’re sharing in…
    - 26 days ago, 26 Feb 19, 6:30am -

Chris Brogan

  • Sell Clean

    Sell Clean

    In July of 2006, I first learned of Humpy Wheeler, one of the foremost promotors of NASCAR. He was a guest on NPR’s news quiz show, “Wait Wait! Don’t Tell Me!” And what he did thrilled me. Sell Clean Humpy talked about running the motor speed…
    - 31 days ago, 20 Feb 19, 12:09pm -
  • We Don’t Want to Fit In. We Want to Belong

    We Don’t Want to Fit In. We Want to Belong

    There has been a big shift in how people interact with brands. In the old days, a product or service would show up on the scene, and we’d evaluate whether the product was something we could use. Sure, there were some products and brands where we fe…
    - 38 days ago, 13 Feb 19, 5:29pm -
  • Why Your Company Needs to Understand Memes

    Why Your Company Needs to Understand Memes

    This picture is my 13 year old son’s recent project. He printed out the Sunday funnies (we don’t get a newspaper so he went online and found some to print). Then, he chopped up each panel and sliced out each bit of dialog. Finally, he mixed them…
    - 54 days ago, 28 Jan 19, 11:25am -
  • Marketing is About Connecting With Your Customer’s Story

    Marketing is About Connecting With Your Customer’s Story

    Working with companies lately, I keep coming back to the same starting point: marketing is about connecting with a customer and aligning with helping them win their story. Think about yourself when you’re buying something. There’s a challenge in…
    - 68 days ago, 14 Jan 19, 10:35am -
  • If I Were Selling Real Estate Today

    If I Were Selling Real Estate Today

    The world of real estate has become a lot more software driven in recent years. Sure, ultimately, a buyer interacts with a person, but with the number of real estate apps out there, a lot of up front work happens before a real estate professional is…
    - 73 days ago, 9 Jan 19, 2:53pm -

Social Fresh

  • Facebook Ads Are Dead, Long Live Facebook Ads.

    Facebook Ads Are Dead, Long Live Facebook Ads.

    What works and what withers in the realm of Facebook Ads is a constant game of testing, research, and adjustment. Beyond the usual tumult, Facebook made some significant changes to the platform this 2018 that require adjusting your strategy. Despite…
    - 47 days ago, 4 Feb 19, 6:44pm -
  • 7 Social Media Marketing Tips for Financial Services

    7 Social Media Marketing Tips for Financial Services

    At Social Fresh, one of our core communities is finance. So we’ve been helping folks in this industry get ahead of their peers for a while now. How should finance firms be using social media and content marketing to get ahead? We’ve pulled tog…
    - 21 Feb 18, 6:04am -
  • Engagement is Dead. The New Metric is Attention.

    Engagement is Dead. The New Metric is Attention.

    Guest post by Carrie Kerpen, CEO of Likeable Media and author of the book “Work It: Secrets for Success from the Boldest Women in Business“ At the dawn of social media (2004 if you start at Facebook, 1997 if you are a Six Degrees purist), the ma…
    - 9 Jan 18, 3:32pm -
  • Testing Out Instagram Stories For Your Business

    Testing Out Instagram Stories For Your Business

    Guest post by Marji J. Sherman, Social Media Manager at CUNA Mutual Group If you have not been convinced of the value of switching from Snapchat to Instagram Stories yet, maybe hearing that in just one year, Instagram Stories has surpassed its rival,…
    - 30 Nov 17, 6:49am -
  • How To Build Your First App: 7 Secrets From The Founders

    How To Build Your First App: 7 Secrets From The Founders

    Is this a huge mistake? Will it ever work? Will anyone care? Anyone building an app for the first time is wondering these things. You’re not alone. “No one knows what they’re doing. You think people who came before you know everything, but the…
    - 16 Nov 17, 6:04am -

Logic + Emotion

  • Digital Transformation Journey: An Infinite Loop

    Digital Transformation Journey: An Infinite Loop

    Last week I had the opportunity to both attend and participate at the Chief Digital Officer Forum in New York. If I had one macro take away from the conversations and topics covered—it was that a Digital Transformation Journey is...
    - 8 Jun 17, 2:39pm -
  • SXSW 2017: Should Age Diversity Matter?

    SXSW 2017: Should Age Diversity Matter?

    This was my tenth consecutive year attending SXSW. This means I started attending in my mid thirties during a very different time in tech, marketing and culture. There's no need to go into how different these things were or bask...
    - 15 Mar 17, 3:15pm -
  • When Should a Brand Take a Stand? When Values are Clearly Defined.

    When Should a Brand Take a Stand? When Values are Clearly Defined.

    Whether SNL knows it or not—they have just nailed the kinds of meetings marketing executives on both the brand and agency side will be having for the months if not years to come. While one team pitches "Cheeto executives" the...
    - 13 Feb 17, 4:57pm -
  • Superbowl Helps Brand Activism Go Mainstream

    Superbowl Helps Brand Activism Go Mainstream

    This year's Superbowl was historic on two accounts: 1. It is the first Superbowl to have ever been won in overtime 2. It will be known as the Superbowl that brought Brand Activism into the mainstream What Is Brand Activism?...
    - 6 Feb 17, 12:23pm -
  • In The Rush to Remain Relevant: Brands Must Reevaluate ROI

    In The Rush to Remain Relevant: Brands Must Reevaluate ROI

    If a brand is irrelevant in our lives—it is a brand on the decline. Some brands have to work harder than others to remain relevant. Google, Facebook, Apple, Amazon and other brands that we interact with on an hourly, daily...
    - 5 Feb 17, 5:26pm -

Brian Solis

Social Media Today

Chris Pirillo

Social Times

Scobleizer