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Social Media Examiner

  • newHow to Integrate Facebook Messenger Bots With Facebook Live

    How to Integrate Facebook Messenger Bots With Facebook Live

    Want more leads and conversions from your Facebook Live videos? Did you know using a chatbot can boost your results? Integrating Messenger bots with your Facebook Live broadcasts makes it easy for viewers to sign up for and receive your offers. In th…
    - 10 hours ago, 14 Aug 17, 6:00am -
  • Facebook TV, YouTube Mobile Share and Chat, and Facebook Live for Stories

    Facebook TV, YouTube Mobile Share and Chat, and Facebook Live for Stories

    Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show with Michael Stelzner, we explore Facebook Wat…
    - 2 days ago, 12 Aug 17, 6:00am -
  • Growing Social Media Examiner: The Bumpy Road of Pursuit

    Growing Social Media Examiner: The Bumpy Road of Pursuit

    Ever wonder how Social Media Examiner started? Are you curious about the obstacles we faced in building a sizable media entity? Sit back and learn the story that led millions of people to us. More About This Show The Social Media Marketing podcast is…
    - 3 days ago, 11 Aug 17, 6:00am -
  • How to Easily Turn Blog Posts Into Videos

    How to Easily Turn Blog Posts Into Videos

    Interested in repurposing your blog posts into videos? Looking for a no-cost tool to simplify the process? In this article, you’ll discover a partially automated tool that turns your blog posts into shareable social media video. #1: Choose Your Blo…
    - 4 days ago, 10 Aug 17, 6:00am -
  • How Audiences Respond to Podcasts: New Research

    How Audiences Respond to Podcasts: New Research

    Are you thinking about getting into podcasting? Wondering if podcasts still have an engaged audience base? In this article, you’ll discover insights from new research that show how listeners consume podcast content, and what might keep people from…
    - 5 days ago, 9 Aug 17, 6:00am -

Convince and Convert

Social Media Explorer

  • newIs LinkedIn the King of B2B Social Selling Platforms?

    Is LinkedIn the King of B2B Social Selling Platforms?

    When you think of social selling platforms for B2B, LinkedIn is probably the first one that comes to mind. Whereas social media sites like Facebook and Twitter are informal by nature, LinkedIn provides a professional...read moreThe post Is LinkedIn…
    - 2 hours ago, 14 Aug 17, 2:30pm -
  • new3 Ways Brands Can Target Millennials on Instagram

    3 Ways Brands Can Target Millennials on Instagram

    The millennial generation is the first to spend more time on social media than on traditional media channels such as television or the radio. This generation of young and tech-savvy consumers engages with social media...read moreThe post 3 Ways Bra…
    - 6 hours ago, 14 Aug 17, 10:30am -
  • How to Preserve Brand Image During Bankruptcy

    How to Preserve Brand Image During Bankruptcy

    Opportunity is probably the last word you’d associate with bankruptcy; yet that’s the term Avaya software had in mind when it filed for Chapter 11 in January of 2017. Instead of panicking over its $6...read moreThe post How to Preserve Brand Im…
    - 4 days ago, 10 Aug 17, 2:30pm -
  • The Top 10 Social Media Listening Tools for Budget Marketers

    The Top 10 Social Media Listening Tools for Budget Marketers

    Juggling an online presence to a single channel is a job in itself, which is why more businesses and brands are constantly seeking a single place to manage it all. There is a constant need...read moreThe post The Top 10 Social Media Listening Tools…
    - 4 days ago, 10 Aug 17, 10:18am -
  • The Top 3 Reasons to Delete Your Instagram Account

    The Top 3 Reasons to Delete Your Instagram Account

    I don’t have an Instagram account—and neither should you. Here are the Top 3 reasons why. Got it? Good. 1. Get a Life To paraphrase the words of the famous curmudgeon, William Shatner, stop taking...read moreThe post The Top 3 Reasons to Delete…
    - 5 days ago, 9 Aug 17, 10:00am -

Chris Brogan

  • Your Customers Don’t Want You To Act Like a Robot

    Your Customers Don’t Want You To Act Like a Robot

    There’s a dark side and a beautiful future built around every new tool and technology that comes along. For all the brilliance of marketing automation, artificial intelligence, and chatbots, there are all kinds of ways to use these tools to alienat…
    - 28 days ago, 17 Jul 17, 2:21pm -
  • Watching and Listening are the New Reading

    Watching and Listening are the New Reading

    I asked 353,000-ish people which blogs they’re reading lately. The answer: almost none. Most replies came like this: I watch YouTube or I listen to podcasts. As much as I preach about audio and video, I was surprised by the answer. And no, I’m no…
    - 40 days ago, 5 Jul 17, 12:14pm -
  • The Future is Giants Pretending to Be Small

    The Future is Giants Pretending to Be Small

    Anheuser Busch In-Bev is a Belgian company that owns amongst other things Budweiser. Beer drinkers fall into two categories in general: those who love Bud and Coors and all those “lite” beers, and people who like craft beers. I’ll get back to t…
    - 56 days ago, 19 Jun 17, 9:53am -
  • How to Attract The Attention of Big Companies For Your Small Business

    How to Attract The Attention of Big Companies For Your Small Business

    I’ve had a VERY fortunate career. I was ahead of the curve on a particular shift in technology that affected how businesses and people interacted. Because of this, I’ve spent time with a lot of the biggest companies in the world, often meeting th…
    - 75 days ago, 31 May 17, 11:32am -
  • Seven to Ten Business Days

    Seven to Ten Business Days

    I just lost my pair of prescription glasses. Well, maybe “lost” isn’t the word. I know where they are. They fell off my parents’ bathroom sink right into the toilet exactly after I pushed the flush down. Whoosh. Gone. What happened next is wh…
    - 83 days ago, 23 May 17, 10:53am -

Social Fresh

  • What’s a better social media goal: customer loyalty or brand awareness?

    What’s a better social media goal: customer loyalty or brand awareness?

    Every business should measure the conversion of their social media marketing. Even if it is not your primary social media goal, thinking in terms of conversion sets the stage for better strategy. Some businesses have a barrier to measuring conversion…
    - 21 Apr 16, 11:00am -
  • 15 Tips For Creating Video Content That Converts

    15 Tips For Creating Video Content That Converts

    Video content is a major trend in 2016. Your business should be investing in video content marketing if it’s not already. Why video? And why now? First, internet bandwidth finally allows us to watch video from any device without much hastle. Th…
    - 16 Mar 16, 6:43am -
  • Speed is Not the Currency of Satisfaction in Customer Service

    Speed is Not the Currency of Satisfaction in Customer Service

    Many companies agree: it’s not easy to hug your haters. But doing so makes business sense. Businesses that answer every complaint, in every channel, every time are businesses that consistently exceed customer expectations. They create advocacy gain…
    - 4 Mar 16, 6:17am -
  • If you had to interact with your business ONLY on mobile, would you be happy?

    If you had to interact with your business ONLY on mobile, would you be happy?

    In 2014, we passed the mobile tipping point. There are now more people who own a mobile device in the world than a desktop computer. And that gap is growing fast. Americans spend more than 60% of their online time on a mobile device today (Comscore 2…
    - 2 Mar 16, 9:29am -
  • Video: The One Type Of Content That Marketers Need To Produce More Of In 2016

    Video: The One Type Of Content That Marketers Need To Produce More Of In 2016

    Businesses want to spend more time with their audience in 2016. Spending more time with your audience creates better customer conversions and building customer loyalty. I call this Trust Content. The single biggest tactic that can help your b…
    - 17 Feb 16, 1:46pm -

Logic + Emotion

  • Digital Transformation Journey: An Infinite Loop

    Digital Transformation Journey: An Infinite Loop

    Last week I had the opportunity to both attend and participate at the Chief Digital Officer Forum in New York. If I had one macro take away from the conversations and topics covered—it was that a Digital Transformation Journey is...
    - 67 days ago, 8 Jun 17, 2:39pm -
  • SXSW 2017: Should Age Diversity Matter?

    SXSW 2017: Should Age Diversity Matter?

    This was my tenth consecutive year attending SXSW. This means I started attending in my mid thirties during a very different time in tech, marketing and culture. There's no need to go into how different these things were or bask...
    - 15 Mar 17, 3:15pm -
  • When Should a Brand Take a Stand? When Values are Clearly Defined.

    When Should a Brand Take a Stand? When Values are Clearly Defined.

    Whether SNL knows it or not—they have just nailed the kinds of meetings marketing executives on both the brand and agency side will be having for the months if not years to come. While one team pitches "Cheeto executives" the...
    - 13 Feb 17, 4:57pm -
  • Superbowl Helps Brand Activism Go Mainstream

    Superbowl Helps Brand Activism Go Mainstream

    This year's Superbowl was historic on two accounts: 1. It is the first Superbowl to have ever been won in overtime 2. It will be known as the Superbowl that brought Brand Activism into the mainstream What Is Brand Activism?...
    - 6 Feb 17, 12:23pm -
  • In The Rush to Remain Relevant: Brands Must Reevaluate ROI

    In The Rush to Remain Relevant: Brands Must Reevaluate ROI

    If a brand is irrelevant in our lives—it is a brand on the decline. Some brands have to work harder than others to remain relevant. Google, Facebook, Apple, Amazon and other brands that we interact with on an hourly, daily...
    - 5 Feb 17, 5:26pm -

Brian Solis

  • The CX Imperative and The Role You Play in Making Business Personal

    The CX Imperative and The Role You Play in Making Business Personal

    i Every now and then, I am asked to write the foreword for a great book. And, every now and then, I say yes. The deal is always the same. Once the book is released, I ask that I’m able to publish the foreword in full to share with you here. My frie…
    - 6 days ago, 8 Aug 17, 12:45pm -
  • Digital Transformation – Rewriting the Rules of Business

    Digital Transformation – Rewriting the Rules of Business

    We live in an era of digital Darwinism. As customer expectations evolve and move toward personalized experiences and beyond transactions, companies in every industry must focus digital transformation on not only digital, but also people, purpose, and…
    - 11 days ago, 3 Aug 17, 8:03am -
  • Deepening Customer Relationships with Contextual Content

    Deepening Customer Relationships with Contextual Content

    Guest post by Rebecca Lieb and Jaimy Szymanski, Content: The Atomic Particle of Marketing In the “phygital” world that marries our physical and digital presences, content is ubiquitous. Only by offering content through the lens of context can mar…
    - 12 days ago, 2 Aug 17, 11:41am -
  • Digital Transformation Must Lead to Business Transformation

    Digital Transformation Must Lead to Business Transformation

    Who owns digital transformation within your organization? Is it the C-Suite, marketing, IT, HR? It’s now essential for all stakeholders – no matter their level or role – to become acquainted in the purpose of digital technology if orgs are to s…
    - 13 days ago, 1 Aug 17, 12:42pm -
  • Destination CRM: UX Can Make Your Business Disruption-Proof

    Destination CRM: UX Can Make Your Business Disruption-Proof

    User experience design is now a C-level imperative, whether executives get it or notThe post Destination CRM: UX Can Make Your Business Disruption-Proof appeared first on Brian Solis.
    - 14 days ago, 31 Jul 17, 9:02pm -

Social Media Today

Chris Pirillo

  • newWhy You Don’t Need Access to Broadband
    Tech Topics of the Week: Why You Don’t Need Access to Broadband Is It Safe to Trust Consumer Reports for Tech? How Tech Giants are Monopolies Major Drone Warning from the Real Tech Experts What It’s Like to be a Male in Tech? Creator / Entreprene…
    - 2 days ago, 12 Aug 17, 11:24pm -
  • Why Most Android Devices See Little Fanfare
    Tech Advice of the Week: How the Internet Is Destroying Critical Thinking Have Smartphones Destroyed a Generation? Why Most Android Devices See Little Fanfare How Technology is Very Political Another Pirillo Tech Prediction Coming True! Creator / Ent…
    - 8 days ago, 6 Aug 17, 5:42pm -
  • Old PCs Make Me LOL
    Old PCs Make Me LOL How Many More of These Must We Suffer? You Should Be Very Afraid of This Robot Why I Love Technology Microsoft Paint Was Horrid to Begin With The Death of Flash May Still Be Dangerous And don’t forget… http://CreatorAdvocate.…
    - 15 days ago, 30 Jul 17, 6:35pm -
  • One of the Most Annoying Tech Questions
    Why Google Plus Needs to Go Away I Miss The Internet Before Comments Bad Things Happen to Good Software Ideas The iPad Pro 10.5″ Review Video One of the Most Annoying Tech Questions Trump Hates Technology Your First Arcade (Coin-Op) Video Game?Rea…
    - 21 days ago, 24 Jul 17, 9:54am -
  • My iPad Pro 10.5″ Review (and Other Tech Stuff)
    Tech is Inherently Unsafe Judging Tech Choices iOS 11 Public Beta 2 is Out – My Thoughts My iPad Pro 10.5″ Review Why I Love Being a Tech Minimalist So, Is It the Cloud or Not?Read the full article on http://chris.pirillo.com/
    - 29 days ago, 17 Jul 17, 1:39am -

Social Times

Scobleizer

  • Apple’s glasses rumors as seen by a guy who wore Google Glass for a year (and in the shower too)

    Apple’s glasses rumors as seen by a guy who wore Google Glass for a year (and in the shower too)

    Since October I’ve been saying that Apple is about to uncork a major new mixed reality strategy in September, and probably tomorrow at its developer conference. Tomorrow at its developer conference, if Apple is really serious about AR, or its even…
    - 71 days ago, 4 Jun 17, 2:59pm -
  • Spatial Computing: why Tim Cook better worry
    It is the fourth visible user interface of the personal computer era. The first was character mode. MS-DOS. The second was the GUI, graphical user interface. Macintosh and Windows. The third was touch. iPhone and Android. The fourth is spatial comput…
    - 31 May 16, 2:54am -
  • Mental Blocks and Resource Constraints
    Welcome back, it’s been a while since I’ve posted something real on my blog. This post has a bunch of business honesty and goes into my personal financial situation in depth. I’m sharing it with you to start a new conversation about where I’m…
    - 17 May 16, 5:14pm -
  • I’m leaving Rackspace to join Upload VR
    The news is now out: http://venturebeat.com/2016/03/10/robert-scoble-leaving-rackspace-for-uploadvr-to-explore-augmented-and-virtual-reality/ I’m joining Upload VR, details here… What a seven years it was working at Rackspace, much of it as its f…
    - 10 Mar 16, 6:27pm -
  • My blog to return in April 2016
    In the meantime, why don’t you check out my newsletters? I’m writing the 40th one this week. I won’t push this on social media. I wonder who will find it first? Oh, and if you are going to SXSW I’ll have some other announcements to make there…
    - 9 Feb 16, 6:15pm -