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Social Media Examiner

  • newVisual Personal Branding: How to Build a Loyal Following With Images

    Visual Personal Branding: How to Build a Loyal Following With Images

    Want to create a strong connection with your followers? Wondering how to capture photos that authentically tell your brand’s story? To explore how to develop your visual personal brand on Instagram and beyond, I interview Jenna Kutcher. More About…
    - 33 mins ago, 8 Dec 17, 6:00am -
  • newInfluencer Marketing: New Research for Video Creators

    Influencer Marketing: New Research for Video Creators

    Are you a video creator looking to get into influencer marketing? Wondering whether creating sponsored video content is a viable moneymaking option? In this article, you’ll discover insights from new research that reveal how influencer marketing ha…
    - 1 day ago, 7 Dec 17, 6:00am -
  • Influencer Disclosure Guidelines: What Marketers and Creators Need to Know

    Influencer Disclosure Guidelines: What Marketers and Creators Need to Know

    Do you work with influencers? Wondering how best to comply with disclosure guidelines? In this article, you’ll discover how to properly protect your business when participating in influencer campaigns. #1: Use Built-In Disclosure Tools for Top Soci…
    - 2 days ago, 6 Dec 17, 6:00am -
  • 3 Powerful Graphic Design Tools for Busy Marketers

    3 Powerful Graphic Design Tools for Busy Marketers

    Need a new way to create quality social media images? Looking for tools that offer easily customizable templates? In this article, you’ll discover three graphic design tools to create professional images and visuals. #1: Snappa Snappa is the first…
    - 3 days ago, 5 Dec 17, 6:00am -
  • How to Use the Facebook Creator App

    How to Use the Facebook Creator App

    Want to add more polish to your Facebook Live broadcasts? Wondering how Facebook Creator can help? Facebook Creator is a handy all-in-one app that lets you record branded video, chat with your community, and get valuable insights for your content. In…
    - 4 days ago, 4 Dec 17, 6:00am -

Convince and Convert

Social Media Explorer

  • newThe 7 Best Social Media Channels for Business Marketing
    Social media platforms are increasingly being used by businesses for the acquisition of new clientele. With so much variety currently on the market, it can prove challenging to select the right social media channels for...read moreThe post The 7 Bes…
    - 2 days ago, 6 Dec 17, 9:00am -
  • Is Your Video Storytelling Strategy Derailing Your Brand?
    A recent poll found that 51.9% of marketers rank video as the number one medium to obtain a high ROI. Video marketing has taken off in recent years and storytelling is one of the best...read moreThe post Is Your Video Storytelling Strategy Derailing…
    - 15 days ago, 22 Nov 17, 7:19pm -
  • Brand Stortytelling: Reaching Your Audience on a Personal Level
    When the phone rang on October 18, 1998, two guys were in their basement wondering how to tell the homeowner that his Eisenhower-era furnace was beyond repair. As he contemplated their predicament and watched his...read moreThe post Brand Stortytell…
    - 23 days ago, 15 Nov 17, 3:26pm -
  • 6 Ways To Use Instagram To Boost your Brand Presence
    Instagram, launched in 2010 as a fancy app for youngsters to flaunt their photos, now has over 500 million users and has attracted the attention of more than 200,000 businesses across the world. In fact,...read moreThe post 6 Ways To Use Instagram T…
    - 30 days ago, 8 Nov 17, 10:00am -
  • An Inside Look at how Millennial Shopping Habits are Changing Retail [Infographic]

    An Inside Look at how Millennial Shopping Habits are Changing Retail [Infographic]

    Millennials are changing up the retail game, and here’s a big hint: it has a lot to do with smartphones and social media. More than half of Millennials use their phone to get assistance while...read moreThe post An Inside Look at how Millennial Sh…
    - 35 days ago, 3 Nov 17, 10:41am -

Pro Blogger

  • How to Use Lists Effectively in Your Blog Posts

    How to Use Lists Effectively in Your Blog Posts

    I expect you’re already familiar with the ‘list post’. Even if you’ve never written one, you’ll have read plenty – such as Nicole Avery’s recent post on 5 Tips to Help You Consume Content More Productively. Some sites, including List 25…
    - 3 days ago, 5 Dec 17, 8:00am -
  • 219: I’d like to Feature YOU on the ProBlogger Podcast

    219: I’d like to Feature YOU on the ProBlogger Podcast

    An Invitation for YOU to Be Featured on the ProBlogger Podcast Today’s podcast is a little different. It’s an invitation for YOU to be featured in an upcoming episode of the ProBlogger podcast. Early next year we’ll be releasing a brand new fr…
    - 4 days ago, 4 Dec 17, 3:00am -
  • Case Study: The 30-Minute Habit That Transformed Kelly’s Blog

    Case Study: The 30-Minute Habit That Transformed Kelly’s Blog

    Today on the blog we have a case study from one of our readers. Or rather one of our podcast listeners, as it was a tip in a particular podcast that spurred on today’s guest author to make some significant changes to her blog over the course of a y…
    - 10 days ago, 28 Nov 17, 8:00am -
  • 218: How to Set Smart Blogging Goals for the New Year

    218: How to Set Smart Blogging Goals for the New Year

    Using the SMART Approach to Set Your Blogging Goals for 2018   It’s that time of year where many of us are reviewing the year gone by and setting our blogging goals for 2018. Goal setting is really important in any venture. Without goals, your ac…
    - 11 days ago, 27 Nov 17, 3:00am -
  • ProBlogger Guide to Black Friday and Cyber Monday Deals for Bloggers

    ProBlogger Guide to Black Friday and Cyber Monday Deals for Bloggers

    Whether you’re celebrating Thanksgiving or not, for many the frenzied sale activity on the weekend following Thanksgiving - from Black Friday to Cyber Monday - does present a great opportunity to take advantage of some incredible deals on things th…
    - 15 days ago, 23 Nov 17, 6:25am -

Chris Brogan

Social Fresh

  • What’s a better social media goal: customer loyalty or brand awareness?

    What’s a better social media goal: customer loyalty or brand awareness?

    Every business should measure the conversion of their social media marketing. Even if it is not your primary social media goal, thinking in terms of conversion sets the stage for better strategy. Some businesses have a barrier to measuring conversion…
    - 21 Apr 16, 11:00am -
  • 15 Tips For Creating Video Content That Converts

    15 Tips For Creating Video Content That Converts

    Video content is a major trend in 2016. Your business should be investing in video content marketing if it’s not already. Why video? And why now? First, internet bandwidth finally allows us to watch video from any device without much hastle. Th…
    - 16 Mar 16, 6:43am -
  • Speed is Not the Currency of Satisfaction in Customer Service

    Speed is Not the Currency of Satisfaction in Customer Service

    Many companies agree: it’s not easy to hug your haters. But doing so makes business sense. Businesses that answer every complaint, in every channel, every time are businesses that consistently exceed customer expectations. They create advocacy gain…
    - 4 Mar 16, 6:17am -
  • If you had to interact with your business ONLY on mobile, would you be happy?

    If you had to interact with your business ONLY on mobile, would you be happy?

    In 2014, we passed the mobile tipping point. There are now more people who own a mobile device in the world than a desktop computer. And that gap is growing fast. Americans spend more than 60% of their online time on a mobile device today (Comscore 2…
    - 2 Mar 16, 9:29am -
  • Video: The One Type Of Content That Marketers Need To Produce More Of In 2016

    Video: The One Type Of Content That Marketers Need To Produce More Of In 2016

    Businesses want to spend more time with their audience in 2016. Spending more time with your audience creates better customer conversions and building customer loyalty. I call this Trust Content. The single biggest tactic that can help your b…
    - 17 Feb 16, 1:46pm -

Logic + Emotion

  • Digital Transformation Journey: An Infinite Loop

    Digital Transformation Journey: An Infinite Loop

    Last week I had the opportunity to both attend and participate at the Chief Digital Officer Forum in New York. If I had one macro take away from the conversations and topics covered—it was that a Digital Transformation Journey is...
    - 8 Jun 17, 2:39pm -
  • SXSW 2017: Should Age Diversity Matter?

    SXSW 2017: Should Age Diversity Matter?

    This was my tenth consecutive year attending SXSW. This means I started attending in my mid thirties during a very different time in tech, marketing and culture. There's no need to go into how different these things were or bask...
    - 15 Mar 17, 3:15pm -
  • When Should a Brand Take a Stand? When Values are Clearly Defined.

    When Should a Brand Take a Stand? When Values are Clearly Defined.

    Whether SNL knows it or not—they have just nailed the kinds of meetings marketing executives on both the brand and agency side will be having for the months if not years to come. While one team pitches "Cheeto executives" the...
    - 13 Feb 17, 4:57pm -
  • Superbowl Helps Brand Activism Go Mainstream

    Superbowl Helps Brand Activism Go Mainstream

    This year's Superbowl was historic on two accounts: 1. It is the first Superbowl to have ever been won in overtime 2. It will be known as the Superbowl that brought Brand Activism into the mainstream What Is Brand Activism?...
    - 6 Feb 17, 12:23pm -
  • In The Rush to Remain Relevant: Brands Must Reevaluate ROI

    In The Rush to Remain Relevant: Brands Must Reevaluate ROI

    If a brand is irrelevant in our lives—it is a brand on the decline. Some brands have to work harder than others to remain relevant. Google, Facebook, Apple, Amazon and other brands that we interact with on an hourly, daily...
    - 5 Feb 17, 5:26pm -

Brian Solis

Social Media Today

Chris Pirillo

  • How Real People Talk Of Tech
    Admit it: you didn't realize that I switched from publishing a podcast daily to weekly until this very moment.
    - 4 days ago, 3 Dec 17, 11:50pm -
  • The Value of More Than Free
    How much is this podcast worth to you?
    - 13 days ago, 24 Nov 17, 11:31pm -
  • Google Is Going To Be Google
    So, the last thing you want to do is get mad at Google for doing what Google usually does. Apparently, people are mad for Google doing what it usually does.
    - 14 days ago, 23 Nov 17, 7:09pm -
  • You Can Play That Again
    Go ahead. Ask me a question that I have already answered in this podcast. I dare you.
    - 16 days ago, 22 Nov 17, 3:45pm -
  • The Fears Of A GeekFather
    If you're not afraid of anything, you're not living. Every geek has at least one fear. I even know of a geek who's afraid that podcast descriptions will always be anemic.
    - 17 days ago, 21 Nov 17, 12:41pm -

Social Times

Scobleizer

  • WEYV aims at Spotify’s weaknesses

    WEYV aims at Spotify’s weaknesses

    WEYV is a new music app for Android and iOS that lets you build custom playlists. Lets you get rid of explicit music that Spotify doesn’t let you get rid of from playlists (I hit that problem all the time when listening to the top 50 music which in…
    - 3 days ago, 5 Dec 17, 1:18pm -
  • I’ve been thinking about self-driving cars wrong: it’s a human problem

    I’ve been thinking about self-driving cars wrong: it’s a human problem

    Yesterday I spent a couple of hours talking with Forrest Iandola, cofounder of Deep Scale.ai. He’s one of the most brilliant entrepreneurs I’ve met along my journey. We were in a small group discussion at the Founders Field Day, thrown by Rothen…
    - 9 days ago, 29 Nov 17, 9:42am -
  • Fun playing with Drones while Elon announces a new freaking-fast roadster

    Fun playing with Drones while Elon announces a new freaking-fast roadster

    Tonight I attended the Flying Robot Film Festival where we saw a ton of short movies all done, at least in part, with drones. More info on this film festival, which will be held in several cities, is here: http://friff.co/ At the afterparty I shot th…
    - 21 days ago, 17 Nov 17, 2:48am -
  • Startups to pay attention to

    Startups to pay attention to

    This list of 29 start-ups that prove Silicon Valley innovation isn’t dead  on CNBC caught my eye in Nuzzel, which is my favorite tool for keeping track of what people are talking about in the social web. But this is the kind of startup list I us…
    - 23 days ago, 15 Nov 17, 5:54am -
  • Autodesk goes augmented, er, automated

    Autodesk goes augmented, er, automated

    You might not know Autodesk well, but nearly everything in your world, from movies to cars to skyscrapers to even the shoes you wear have been designed in Autodesk’s software. Right now I’m on Twitter’s Periscope watching Autodesk’s CEO speak…
    - 24 days ago, 14 Nov 17, 1:47pm -